Today, the factors that directly affect the financial health of a company generate heated debate. CRM applications are no different.

One of the most major debates regarding CRM applications has been the Traditional vs. Hosted CRM topic.

What should a business do? Deploy the technology in house or outsource it to another company who can host your CRM?

Well, the answer to this question depends on a lot of factors each one of which might be different as per the business model. There are a lot of factors that tilt the scale slightly in favor of a hosted CRM in place of the traditional in house one.

Low cost of ownership, a quicker ROI are some of these factors. A survey by Gartner Inc estimates that by 2009, almost 33% of all small to medium sized businesses will have outsourced the CRM application.

Why prefer Hosted CRM solutions??

There are a lot of factors that need to be looked into before you decide on Traditional vs. Hosted CRM.

• If you as a business are looking for more precise applications then hosted solutions are your best bet.
• There have been several cases in the past where people have opted for costly in house CRM solutions and they have left a huge burning hole in the company finances. They have not delivered the results also.
• Also the company needs to have a good IT structure in place, back office operations to integrate with the front end and security if they are looking for in house CRM.

All these factors can be completely neglected if you are opting for hosted solutions.

Customization

There were times when hosted CRM applications offered plain solutions that were least adaptable and customizable.

But now the scenario has changed completely for the betterment of the business. Hosted vendors now offer complete customizable solutions.

Selected CRM Articles

CRM Solutions And The Digital Age

Nothing seems impossible with the rise of technology. But even when the entire world seems to be driven by technology, nothing can be compared to a personal touch in customer interactions. Combining technology with the personal touch is therefore incredibly powerful. [Read full article]
 

Drive Your Business With the Automotive CRM Tool

If you are always scrambling for active leads, future leads, dropped leads, or sold cars, then your CRM data management is up for a drastic overhaul. You can't give the lame excuse that you're not computer savvy that's why you can't make use of the automotive CRM tool. This is suicide if you're in business. [Read full article]
 

What is Customer Relationship Management?

Customers are the lifeblood of any business, and it does profit organizations to make sure that managers and the rank and file staff know what is customer relationship management to help them appreciate their role in the organization. Organizations should also access software technology to boost their CRM. [Read full article]